Sample email introducing online giving to your community/congregation
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Updated: 01/11/2019
Article #: 26
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Here is a great example of an email introducing a new online giving platform to your community and/or congregation. Feel free to modify it to fit your needs.
Dear Community Members,
Thank you for being a vital part of our [Church or Organization]. Without you, we could not successfully serve the community by providing [goals of organization]. As always, we continuously strive to better our infrastructure and are happy to announce that we have registered with Continue to Give for our new online giving platform.
Online giving has a number of benefits. It is convenient, cost effective and environmentally friendly. Continue to Give is secure and accommodates giving through our website, kiosk app, phone app, QR Code Scan or Text to Give. Recurring transactions allow you to give regularly while relieving you from worry of missed commitments. Reporting is real-time and accessible for both donors and [organization or church].
The first time you donate, a profile will be created on the Continue to Give portal. A receipt will be emailed to you at time of donation and [organization name] will be notified as well. You can login with your profile at any time to donate, update profile information, or add/edit recurring transactions, and your login remains consistent across any device mentioned above.
We believe the new online giving platform will aid us in serving the community more efficiently. You can get started by making your first contribution using the link below.
[insert “link to new page” website badge to your organization’s Giving Page]
Sincerely, [insert name and title]
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